Consumer Trends

1 article

A diverse group of people enjoying various streaming devices in a cozy living room, highlighting the widespread adoption of FAST channels.

What Are FAST Channels and Why Are They Surging Now?

One in three Americans now watches Free Ad-Supported Streaming Television (FAST), a category that barely registered a few years ago but now commands billions of hours of viewing time, according to res

Maya Singh·June 23, 2026